Same design, two engines underneath. Flip A and B in the top bar to compare them. Pictures first, short words after.
The two engines
A
New face, same brain
What it is: this new design sits in front of your current WooCommerce. Products, prices and stock come from WooCommerce. At checkout the bag goes to WooCommerce, which takes the payment like today.
Good: orders, Trello cards, Canada Post labels and letters keep working with no change. Smallest risk.
Not so good: checkout still looks like today's WooCommerce page unless it gets restyled too. WordPress stays to maintain.
B
Fully custom
What it is: the shop runs on its own. Products live in a catalog file (or a tiny database), and payments go straight to Stripe and PayPal.
Good: fastest possible site, one checkout page in your design, no plugins, no WordPress security work.
Not so good: you rebuild what WooCommerce does for free today: order list, emails, stock, taxes, refunds, the Trello hookup.
My call: start with A. You get the new look and speed without touching your money pipeline. Move to B later only if WooCommerce holds you back.
Shop window and back office (Engine A)
Is it a real site? Yes. It's the shop window customers visit. In Engine A, the stockroom and till (WooCommerce) stay behind it.
New products: add them in WooCommerce exactly like today. The shop window updates itself.
Orders and fulfilment: WooCommerce Orders screen + your Trello flow, unchanged.
If Trello is down: nothing is lost. Every order lives in WooCommerce; Trello is only the packing to-do list.
Blog posts, customers, order history
Blog posts: you keep writing them in WordPress (Posts, Add New). The shop window copies each post into its own fast page at the same address as today. Not built in this concept yet.
Customers: accounts, addresses and emails stay in WooCommerce. The shop window stores no customer data at all.
Order history: every past order stays in WooCommerce Orders, back to the first one. Customers see their own past orders on WooCommerce's "My account" page, restyled to match.
Checkout: the bag hands over to WooCommerce checkout, so names, addresses and payments land in WooCommerce exactly like today.
What this concept reads: only the public product list, the same things any visitor sees. Never customers or orders.
Proof it's your store: product 18865, Traveler's Triskelion, $89.99, /product/travelers-triskelion-handmade-pocket-orgonite/. Read from your WooCommerce on 2026-11-07, one of 1,469 products.
Swap day, if there were only .co
Before: ascensiontools.co → WordPress (front + back)
After: ascensiontools.co → new shop window (Cloudflare Pages, free)
admin.ascensiontools.co → the same WordPress + WooCommerce, moved behind
Nothing gets packed up or moved: products, photos, orders and customers stay in WordPress. Only the front door changes. Product addresses stay the same for SEO. Test on ascensiontools.com first, then swap.
Engine B is different: no WordPress, so you'd need new tools for products and orders (Stripe's dashboard for orders, a simple product editor). That's why A comes first.
Where your pipeline hooks in
Engine A: nothing changes. WooCommerce already feeds Trello. The journey page reads the order status and tracking that you already add.
Engine B: Stripe sends a message (a "webhook") when an order is paid. A tiny free function turns it into the same Trello card. Labels and letters stay the same.
Intention: the line the customer writes at checkout shows up on the Trello card, so whoever writes the letter can copy it in. ⚠️ This is a new step for the letter writer.